Articles about startups, products, tools and ideas to help your business innovate through technology.

The Aloa Blog

Articles about startups, products, tools and ideas to help your business innovate through technology.
Staff Augmentation Made Simple: The Ultimate Guide for 2024
Outsourcing

Staff Augmentation Made Simple: The Ultimate Guide for 2024

Staff augmentation is great for businesses that aim to strike a balance between productivity and profitability. Read our guide on staff augmentation in 2024.
Dawei Li
Team Member
User Interface Design: 4 Key Elements for Every Project
Design

User Interface Design: 4 Key Elements for Every Project

User interface design goes beyond making an app look pretty. UI can drive loyalty & retention, brand recognition, and more. Learn 4 key elements of a great UI.
Chris Raroque
Team Member
Frontend vs. Backend Development: What's the Difference?
Development

Frontend vs. Backend Development: What's the Difference?

Software development is often broken down into two categories: frontend and backend development. We explain the difference in the context of web development.
David Pawlan
Team Member
Startup Branding: 10 Insights from Heyward's "Obsessed"
Startups

Startup Branding: 10 Insights from Heyward's "Obsessed"

Emily Heyward's book Obsessed is about startup branding and how to make people obsessed with your brand. Read our ten takeaways, covering each chapter!
Autumn Jilek
Team Member
10 Digital Marketing Trends You Should Know in 2021
Marketing

10 Digital Marketing Trends You Should Know in 2021

Customer behavior changed greatly in 2020. Digital marketing needs to change to meet new demands. Read how to stay ahead of digital marketing trends in 2021.
Dallin Porter
Team Member
Canny Review: Customer Feedback Made Easy
Startups

Canny Review: Customer Feedback Made Easy

Canny makes it easy to gather and prioritize customer feedback. If you have a SaaS product, read more about how Canny can help you build the right features.
Bryan Lin
Team Member
Minimum Viable Product (MVP): Important User Validation
Startups

Minimum Viable Product (MVP): Important User Validation

Minimum Viable Products (MVP) are crucial to getting your product in the hands of users and receiving valuable user validation early. The longer you wait to get feedback, the more risk you run building something no one wants.
David Pawlan
Team Member
What is UI/UX Design?
Design

What is UI/UX Design?

UI and UX, while often used together, mean very different things. In this article we cover what UI and UX design are, and why both are important.
Dawei Li
Team Member
Semrush Review: SEO Audits and More
Marketing

Semrush Review: SEO Audits and More

Semrush is an SEO tool that uses data to help optimize your site through audits and more. Learn why we upgraded to the Pro plan, and why we cancelled after a few months.
Bryan Lin
Team Member
Postmark vs. SendGrid: Best Email Delivery Service in 2025
Startups

Postmark vs. SendGrid: Best Email Delivery Service in 2025

Read our feature comparison of Postmark and SendGrid, how they stack up when it comes to email deliverability, and which one is the right choice for your business.
Bryan Lin
Team Member

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