The main idea of outsourcing is to transfer certain processes or functions to a third-party company.
Since the client delegates something, they are also freed from something. Therefore, before writing a commercial proposal for outsourcing personnel (accountants, lawyers, loaders, etc.) or services (call center, network administration, inventory audit, etc.), think about what the client is acquiring. Most likely, it is saving time, expenses on hiring their own staff, reducing risks, tax burden, etc. This is what you need to talk about in the text.
Of course, writing a winning outsourcing proposal may be tough. If you need help with it, it is better to turn to one of the writing services. For this, you should know how to choose a custom essay writing service where experts work. Read reviews on independent websites and check out their terms of use before placing an order.
Tips for Writing a Winning Outsourcing Proposal
- Don't get bogged down in terminology. Don't spend half a page describing what outsourcing is and why it's needed. In 2025, everyone knows this. It's better to quickly move on to the offer and impress the reader with the benefits and advantages.
- Yes to numbers and calculations. Delegation is almost always economically advantageous, and economics is a story about numbers and calculations. So count, provide calculations. In a word, prove it.
Example. You offer writing support for an online store for $5000/month. Get by on the fact that you will take on the content of the catalog, blog, and also grab newsletters and SMM. This is at least three closed positions: a copywriter, an email marketer, and an SMM specialist. The same goes for any other services — from software development and telemarketing to logistics outsourcing. Our opinion: commercial outsourcing without numbers and calculations is a whim and nonsense.
- Everyone loves it when it’s “fast and convenient.” Are you Superman and do everything with full control? Cool, but in business, other superheroes are valued more. Flashes — let them work at a B, but they are nimble and hardworking. Therefore, when you write a proposal about HR outsourcing (whether security, marketing, or consulting — it doesn’t matter), immediately indicate what your deadlines, response time, and team size are for one project.
- And yet, professionalism is decisive. Convince the reader that you are not just anyone and that you do your job well. Do you provide IT services and hire engineers with at least 3 years of experience? It’s worth mentioning. Do you have a call center, and do all operators undergo telemarketing training every six months? Write about it. Do you do bookkeeping for Amazon? You can't hide that!
- Indicate the cost of services. At least approximately. Don't force customers to take the first step and clarify prices themselves. There's a 90% chance they won't do it.
3 Problems You Will Face
- You want to tell everything and even more. But the proposal is not endless! If you send it as a PDF file, then a generally accepted option is 1-1.5 A4 pages, in extreme cases, two pages. If in the body of the letter, then no more than 200 words. Think about what can be shortened and what can be thrown out.
- You are competing with monsters. There are fat-cat outsourcers who have a network of branches all over the world, and hundreds of projects are serviced with 24/7 support. Is this not about you? Then it is more difficult for you. Scrape out a proposal: maybe it makes sense to give a discount, offer an additional guarantee, bonuses, and freebies.
- The potential client already works with other outsourcers. Or is convinced that the employees on staff can handle it. The task is difficult, but solvable. People do switch from one mobile operator to another and change Internet providers. Make your text simply ooze with persuasive power.
How to Write a Personnel Outsourcing Proposal
Personnel outsourcing is the transfer of functions related to personnel management from one company to another. This process may include hiring, training, and managing employees, as well as performing HR tasks such as timekeeping, payroll, and tax deductions.
Firms that provide employees for temporary use, as a rule, create a commercial proposal (CP) for potential clients with a presentation of their services and the benefits of cooperation with them.
What should be in a commercial proposal?
● A commercial proposal can include a variety of information. However, not all points must be included. It is important to consider the needs of a potential client and include/exclude sections or points accordingly.
● Information about the organization. In a commercial proposal, it is worth providing information about the company, significant events, awards, and achievements.
● Details about services/products. It is also important to talk about available goods or services, as well as about the company's capabilities. Tell readers what your company does, provides, sells, or purchases. Indicate what will interest the client.
● The essence of the proposal. It must be personalized. Indicate what exactly you are offering to the counterparty and why your proposal is beneficial.
● Details on financial indicators. For example, the main cost items or project stages. This will help the client understand what the final cost of the proposal consists of.
● Client benefit. It is important to indicate what benefit the client can expect from cooperation with your company. The benefit may not only be in money, but also in saving time, resources, and using assets.
● Payment details. It is advisable to offer several payment options and service packages so that the client has something to choose from. Explain in detail what the price consists of. Offer prepayment, partial payment, payment in stages, or upon completion of work. Keep in mind that some companies value deferred payment or other forms of guaranteed payment more than purely monetary benefits.
● Differentiation from competitors. In the CP on personnel outsourcing, it is worth indicating how your company differs from competitors. Answer the questions: why should clients choose your organization? What is more interesting about this offer, and why should they pay attention to you and not to competitors?
● Guarantees. You cannot do without guarantees. In the CP on personnel outsourcing, a guarantee may be, for example, replacing an employee for the next shift, bringing in additional personnel during a certain period, or a guarantee of achieving the work result.
● Deadlines. Agree that deadlines are of great importance in the CP. Now all processes are built on time-limited conditions. Therefore, in the CP for personnel outsourcing, it is necessary to specify the terms for the withdrawal of employees and the completion of work. Give an example when urgency is very important, for example, in the case of harvesting, which must be started at a certain time.
● Bonuses and amenities. In the CP, you can specify some bonuses that will make it attractive. For example, "When ordering 20 shifts with workers, you will receive free janitor services for two shifts."
Why is it important to make a proposal?
Making a commercial proposal is necessary to attract new clients and increase sales. It allows you to present the company and its products/services in the best possible light, stand out from the competition, and show the benefits that the client will receive when cooperating with your company. In addition, a commercial proposal helps to establish contact with a future client and start working on a project. It is important to make a high-quality and informative commercial proposal to interest the client and achieve success in business.